Welcome to DM Soft Consulting
More than 60 percent of the world population is using internet. Within 5 years of time, the percentage will reach more than 90%. I am sure every human being spend their time on internet browsing Facebook, you tube, google, Instagram kind of social media platforms. isn’t it?
Here is the fact you need to focus on is that the business owners or product owners or website owners must turn their focus from traditional marketing strategies in to Digital Marketing strategies. why because just now we come across how people are spending their time. So obviously there is no other choice to the business owners to focus more on displaying ads to those online customers. Obviously you need to approach digital marketing marketing experts or agencies in order to achieve their goals. Below image shows how business owners increased their marketing budget over time. internet spending raised very fast.
Here is the point i have to bring out to the marketing department of any small, medium, large scale business is that cross check how digital marketing will perform in bringing more sales, leads or customers to any business when compared to traditional marketing.
The factors the marketing team must focus on are listed below:
- Targeted Customer
These are the 4 parameters to be cross checked before approaching the particular strategy to promote the business. if all these factors passed, then that will become one of the marketing technique for a business.
I briefly say that audience should be very huge in number. that enhances the chance of more customers. the 2nd factor is that whether the audience are targeted or non targeted. we must verify we are simply reaching bulk audience without knowing most of them are ready to convert as a customer to our business or not.
So, i recommend all business owners adopt digital marketing as their marketing strategy and increase the reach and cut the marketing cost and obviously make the huge profits.
The major Strategies in digital marketing we deal with:
- Email Marketing
- Mobile Marketing
- Youtube Channel
- Google My Business Listing
We also involve in making money with dynamic websites, the models are:
- Adsense + Websites
- Adsense + Youtube
- Affiliate Marketing